Derek Halpern is the author of the popular Social Triggers website which provides insights on marketing and business based on academic stud...

This is a creative marketing stunt by the cookie company Fantastic. They placed a machine that gives out free cookies if you press the bu...

The public perception of marketers is poor. If random people were asked to describe the characteristics of a marketer they might use words ...

The banning of Google Glass before it is even released by a small Seattle bar is one of the best PR moves I have seen. After releasing a sta...

Retargeting: What It Is & How to Use It SEOMoz -You can target visitors who have visited a specific part of your site. -Showing an...